​Data Science for Managers: Applications, Visualization, and Storytelling

This one-day course equips business and finance managers with an overview of key analytical methods and data science tools required to create competitive advantages and solve difficult business problems. Participants will also learn about fundamental data visualizations and how to effectively storytell to key stakeholders with these visualizations.

This is not a programming-based course. The purpose of this course is to equip business and finance leaders with the right dose of knowledge and technical skills to better evaluate technical proposals, communicate with technical teams, hire technical teams, and use data science is a strategic tool.

• Presentation of use cases and examples from industry of how data science can boost business performance and improve corporate bottom lines
• Understanding of the data science process and critical challenges
• Understanding of how to evaluate, interpret and present data science results to key stakeholders and technical teams
• Course notes, certificate of completion, and post-seminar email support for 1 year
• An engaging and practical training approach with a qualified instructor with relevant business, technical, and educational experiences

• Other junior and senior business professionals who want to better understand how data science can supercharge corporate analytics will also benefit from taking this course.

Zeke is an experienced educator turned data scientist currently working at Nielsen Marketing Cloud. His team uses machine learning to improve digital advertising audience targeting. Zeke was a high school teacher for five years and is a former Teach For America Corps Member. He first taught in Dallas, Texas, before moving to Brooklyn to be a founding teacher at a new charter high school. Zeke chose to move into data science to combine his interests in math and linguistics and hopes to do more work with natural language processing and deep learning moving forward.